Just how contrarian are you? How to know when the onrushing herd has it right? When following Warren Buffett’s credo to be greedy when others are fearful, where’s the line between brave and foolhardy?
These are the self-directed questions of an investor today mulling Wall Street’s most-hated trade: owning the classic American consumer-staples stocks.
Exactly how much does Wall Street hate the packaged-food and household-products group? Let’s count the ways: