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Citi raises Apple price target on strong holiday demand for wearables like AirPods, Apple Watch

December 5, 2019


Citi raised its price target on Apple’s stock to $300 from $250, as the firm told investors it expects stronger sales and profits this holiday gift-giving season in a note titled “Why this Christmas is Different for Apple.”

Apple shares rose 0.7% in premarket trading from its previous close of $261.74. Citi has a buy rating on Apple and the firm’s new price target represents a 15% climb in the stock from its current levels.

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