Shares of Best Buy surged more than 20 percent Thursday after the company posted unexpected sales growth in same store locations.
Best Buy is a retail anomaly because it’s an enjoyable place to shop.
Step inside one of the company’s stores and it’s like walking into the Willy Wonka Chocolate Factory for gadget-geeks.
This is all by design.
Best Buy has worked with partners like Google and Samsung to establish small sections of the store where each can show off new products.