Top
image credit: Pxhere

Selling Luxury Goods in a More Socialist China Becomes a Problem

August 19, 2021

Beijing’s crackdown on business that doesn’t support its policy goals suddenly looks like it might extend to luxury brands. Investors are only just waking up to the risks.

On Tuesday, Chinese President Xi Jinping gave a speech about growing wealth inequality and the “promotion of common prosperity.” Luxury investors, who didn’t react to intervention in the Chinese tech and private-education sectors in recent weeks, are belatedly concerned that the country’s super rich could be reined in. A selloff that started on Wednesday and gathered pace on Thursday has wiped 60 billion euros, equivalent to $70.26 billion, from the market value of Europe’s big four names, LVMH Moët Hennessy Louis Vuitton , Kering, Hermès and Richemont.

Read More on The Wall Street Journal