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Americans think gold beats stocks as a long-term investment. Advisors disagree: ‘It’s more like a speculation’

May 17, 2023


Americans are upbeat on gold and have soured on stocks — perhaps to their detriment.

Twenty-six percent of Americans ranked gold as the best long-term investment in 2023, almost double the 15% who thought so in 2022, according to a recent Gallup poll.

The share surpassed that of stocks: 18% of Americans ranked stocks as the top long-term holding, down from 24% last year, according to the survey.

It was the first time since 2013 that their perception of stocks was below that of gold. Both ranked behind real estate.

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